LeBron James & Shéron Launch 2024 Olympic Collection

 Maison Shéron, known as Shéron™ Barber, proudly announces its latest collaboration with LeBron James’ company, Uninterrupted, to create a bespoke collection for the 2024 US Men’s Basketball Team. This exclusive collection, designed by Sheron Barber, is a privilege reserved for the USA Olympic teammates and a select few of LeBron James’ closest friends. These pieces are not available for retail purchase, adding to their exclusivity. This partnership embodies Shéron’s mission to honor and celebrate champions through exquisite craftsmanship and timeless elegance.

A Celebration of Champions
At the heart of Maison Shéron lies a deep commitment to excellence and a celebration of remarkable achievements. This collaboration with Uninterrupted seamlessly aligns with Shéron’s vision to recognize and honor the legacy of champions. The collection, meticulously crafted from the finest materials, includes a distinctive duffle bag and a bespoke trunk designed to house Olympic medals, symbolizing the athletes’ journey and triumph.

Exclusive Design and Craftsmanship
The handmade Italian leather duffle bag is a testament to Shéron’s dedication to superior craftsmanship. The bag features precious and semi-precious metal hardware uniquely designed for the team, with quilted waves representing the US flag and ‘shooting stars’ incorporating the players’ numbers, symbolizing their individual brilliance and collective power. The Italian blue calf exterior, red interior, and gold stars highlight the team’s patriotic spirit and star power. The duffle bags also incorporate RiRi zippers, renowned for their precision engineering and high-end materials, further enhancing their exclusivity and quality.

Innovative Technology Integration
Further enhancing the exclusivity and authenticity of the collection, each piece is integrated with ENDSTATE’s proprietary technology. ENDSTATE, co-founded by Stephanie Howard and Bennett Collen, utilizes blockchain technology to provide advanced authentication and tracking features, ensuring that each bag is an authentic and traceable heirloom. This innovative approach aligns perfectly with Maison Shéron’s vision of sustainability and excellence in luxury goods.

A Legacy of Excellence Maison Shéron, an artisanal atelier renowned for luxury leather goods, travel accessories, and bespoke trunks, continues to set new standards of elegance and distinction. This collaboration with Uninterrupted celebrates today’s champions and the timeless legacy of excellence that Shéron™ embodies, reinforcing our commitment to exceptional craftsmanship and timeless elegance.

Exclusively for Champions This limited-edition collection is produced exclusively for the players and coaches of the USA team, underscoring the Maison’s commitment to creating iconic heirlooms that transcend generations. Shéron™—A Celebration of Champions—continues to elevate the world of luxury through its unwavering dedication to exceptional craftsmanship and timeless elegance.

About Maison Shéron
Maison Shéron, known as Shéron™, is a distinguished artisanal atelier specializing in luxury leather goods, travel accessories, and bespoke trunks. Our mission is to honor and celebrate champions, royalty, and notable achievements through our handcrafted heirlooms. We are dedicated to preserving a legacy of excellence, ensuring each creation reflects our commitment to exceptional craftsmanship and timeless elegance.

About Uninterrupted
Uninterrupted is a platform founded by LeBron James and Maverick Carter. It empowers athletes to share their stories and connect with their fans. By providing a platform for their voices and stories, Uninterrupted aims to celebrate athletes’ achievements and journeys.

About ENDSTATE
ENDSTATE, co-founded by Stephanie Howard and Bennett Collen, leverages blockchain technology to enhance brand authenticity and customer engagement. Their proprietary technology offers advanced authentication and tracking, ensuring the integrity and exclusivity of luxury goods.

For media inquiries, please contact: Derrian “Phreshy” Perry
Email: derrian@iamphreshy.com
Phone: 404.360.8529
Maison Shéron, Paris, France